But I'm still left wondering why they weren't organised by the PJ in May 07. Even three weeks later might have had more of an edge on recall than 15-18 months or whatever it was.
The construction of e-fits is highly skilled - by that it requires several different skill sets, not just the mechanics of operating the software.
I do not know what Portuguese capability was in 2007. I do not know whether they had any e-fit specialists who spoke English to the level required. I do not know whether they had a procedure for using such e-fits.
The 3 Smiths giving statements said they would not recognise the man again, from photos or in person. IIRC.
Perhaps the PJ knew 23 day old e-fits would be flaky. IMO, I doubt it. IMO, having been told the 3 Smiths would not recognise the man again, that is where it stopped.
Now we move to the interesting bits.
The PIs constructed the e-fits, apparently on 4 Sep 2008. Did the PIs have expertise in the wide range of skills to produce a reliable e-fit? Did the PIs realise that the UK worked with a 3-day time warning? I have no criticism of the McCanns here. I cannot believe the McCanns knew of the expertise required or the BBE date.
That moves on to OG, where the situation is completely different. They should have known of the expertise required, and the implications of the BBE date, unless they were complete numpties.
Crimewatch 2013 was an unmitigated disaster. If you choose to view it again, you will find it was buckshot fired out of a blunderbuss.